News - Smartlet's dual-function watch strap is transforming wristwear.

In a world where fashion meets technology, the Consumer Electronics Show 2026 has unveiled the Smartlet, an avant-garde watch strap that combines both an analog timepiece and a smartwatch in a seamless blend of elegance and functionality. Launched by a Paris-based startup at this annual event in Las Vegas, Smartlet caters to those who desire the timeless allure of a mechanical watch while integrating the tech-savvy benefits of a smartwatch. Smartlet's unique offering features a stainless steel strap, available at a starting price of $418. While smartwatches or mechanical watches must be bought separately, the strap is designed to be compatible with a range of smart devices including the Apple Watch, Samsung Galaxy Watch, Google Pixel Watch, Garmin models, Fitbit Charge, and Whoop, as well as analog watches with lug widths from 18 to 24 mm, supporting brands like Omega, Tudor, TAG Heuer, and Rolex. The visionary behind Smartlet, David Ohayon, was motivated by his personal struggle of choosing between analog sophistication and digital convenience each day. His invention promises to merge these two worlds, providing a solution that transitions smoothly from fitness enthusiast to office-ready professional with a simple wrist rotation. However, Smartlet's proposition is not without its challenges. The dual-watch system could potentially increase wrist bulk significantly, adding about 9 to 12 mm of thickness underneath the wrist. This factor could present practical issues, especially concerning daily interactions with workspaces and furniture surfaces that might inadvertently harm the devices. Additionally, the aesthetic appeal of Smartlet might not be for everyone. Marketed as a product for the 'modern gentleman,' it embraces luxury watch culture for affluent enthusiasts who are as interested in monitoring their health metrics as they are in showcasing their horological investments. Despite its niche appeal, Smartlet has garnered significant attention at CES 2026, standing out as a distinctive integration of fashion and technology in the luxury watch market.